Module Structure
13 Lessons
The Overview
An introduction to "Why" and "How" you should start doing Virtual Open Houses
Who I am
A brief introduction to your teacher, Colin Breadner.
The Agenda
This is the list of topics in order of how we're going to cover them.
What Tools you will need
Zoom Account
In this lesson we will go through creating an account in Zoom.
Facebook Business Page
I will show you how to set up your Facebook Business Page.
Canva
Create the event in Zoom
Creating a Scheduled Zoom Event
Now that we know what tools, I will show you how to create a Zoom event for our Virtual Open House
Add the Event to your Google Calender and Invite Friends
I'm going to show you how to move your Virtual House invite into Google Calendar in order to invite your friends
Promoting the Event
Creating an Image using Canva
This is a fun lesson. We will create an eye catching image that we will be using in our Facebook Ad to attract people to sign up for our virtual open house.
Create a Facebook Ad that Drives Registration
Now for the Technical Stuff...but still fun. I'm going to show you how to run an Ad on Facebook using the Sign Up Form style Ad.
How to Export the Leads into your Favorite CRM
Quick and Easy lesson. We're going to take those leads that we generate in Facebook and plug them into our favorite CRM.
Executing the Event
Get To Know Your Way Around Zoom
Practice makes perfect. In this lesson we will be discussing about how to become familiar with all the controls available in Zoom to help reduce your anxiety before the open house.
Execute the Event on Zoom and Stream to Facebook
This is where you put it all into action and pull off your event.